Wednesday, April 1, 2015

Posh Vendor Event Tips and Tricks

Helpful tips and tricks for your vendor event.

It's no secret. I do a lot of events. I do more trade shows, fairs, and small boutiques than anything else. At these events, I get to talk to people one on one to help them find exactly what they're looking for and it's always fun to meet new people and introduce them to Perfectly Posh. It's also a great way to get new leads and to book parties. For the newbies, here are more pictures of different displays and setups I have done. (To see all my previous displays, click HERE.)

Read on for more tips and tricks that I've learned along the way.
Small local boutique

I come from a craft show background. I have a handmade business on the side and craft shows are where I sell my items. Being from Utah, handmade is huge and craft shows are no small thing. I learned quickly that your display is almost as important as what you're selling and that knowledge has helped me with all of my Posh vendor events.

Here's are my tips and tricks for any type of vendor event:

  1. Floor length tablecloths are a must! No matter what type of event you're doing, your tables will look way more professional and polished. Don't have a ton of money to splurge on those expensive tablecloths? Don't! King size sheets will also do the trick. The bonus of this is that you can hide everything under your table without people being able to see the mess you have going on under there.
  2. Pretty storage boxes can double as display pieces. Use some cute boxes to store product to take to the event, then turn that box into part of your display. This lessens the amount of items that need to be taken to the event and the boxes also help add height to your table. The lids also help break up items on the table. I have previously purchased boxes from Hobby Lobby, Joanns, and Ikea.
  3. Never underestimate the power of signs! A little sign (or picture) goes a long way. I use the $0.99 frames from Ikea to display signs that explain about the products, sales, etc. With the banners, I get them and a majority of my business supplies from Vistaprint.
  4. Greet your visitors. Say hi to those coming by. Welcome them in with a smile on your face and make their experience at your table a nice one. This is probably silly, but you'd be surprised how many newbies are afraid to say hi. Think like a customer. If you stopped by someone's table, wouldn't you want to be greeted or offered help? Don't be pushy, but definitely let them know they're welcome to check things out. 
  5. Don't stress! Everyone does it differently! If you have less cash and carry, that's okay. Focus on booking parties and taking orders. Don't have a ton of display pieces? That's okay! Just use what you have. You don't need to invest too much outside your Starter Kit to get going. You can always build up as you go. Keep in mind that I've been doing this since December 2011. Your first vendor table isn't going to look like mine and that's okay! There's no right or wrong way to do this. Figure out what works for you and tweak what doesn't.
I hope this has been helpful. If I missed anything, please let me know in the comments. Check out the different setups below and be sure to check out my other setups HERE.

Larger vendor event - 10' x 10' booth
L-shaped 10' x 10' booth
Ikea bookshelf and 6 ft table
6 ft table display
6 ft table display
6 ft table display
10' x 10' L-shaped display under canopy
2-sided 6' table display
L-shaped 8' x 10' booth

6 comments:

  1. Thanks for the great tips! My one question is what kind of tables do you have? Some craft fairs offer an extra charge to rent a table. Is it better to invest in tables?

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    1. I have 6 ft folding tables that I use. I think it's definitely worth investing in tables especially if you'll be doing a couple events a year. You can find some for only $40 and it'll last you forever. Hopefully that helps.

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  2. Hey there! New to Posh! I was just wondering about how much cash and carry product you recommend having on hand for vendors and which products to have the most of for that reason? TIA

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    1. Hi! It depends from event to event with how much you want to keep on hand, but I wouldn't recommend investing too much especially if you're new. I usually always keep my favorite scents in the hand cremes and Chunk soaps on hand though just because you tend to sell your favorites. I hope that helps.

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  3. Your displays are AMAZING!! How did you get the banners at vistaprint? Did you upload images? If so, where did you get good resolution ones, etc?

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    1. Thanks! Most of the banners were ones that I uploaded on Vistaprint myself. The images were either designed by me (with the use of Posh graphics) or another consultant designed them.

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